SOAR: The Executive Assistant

SOAR: The Executive Assistant

8 Episodes

Ok, welcome to the THE POWER OF THE EXECUTIVE ASSISTANT! In this course, we focus on:

Understanding the Role of an Executive Assistant
How to Speak to them Effectively
How to Deliver a Compelling Value Statement to the Executive Assistant

And we also have an interview that we think you'll find very compelling with an actual Executive Assistant!

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SOAR: The Executive Assistant
  • COURSE INTRODUCTION

    Episode 1

  • ISN'T THE EA JUST A 'GATEKEEPER?'

    Episode 2

    This is a question that we get asked all the time when it comes to The Executive Assistant! Aren't they just the GATEKEEPER?? In this video, we share our thoughts on that very question.

  • EXECUTIVE ASSISTANT INTERVIEW

    Episode 3

    Get ready for this one! Bobbi Diardichuk joins me for an amazing conversation regarding her role as an Executive Assistant!

  • HOW TO SPEAK TO AN EA EFFECTIVELY!

    Episode 4

    When an Executive Assistant is available and takes your call, speaking to them effectively is critical in an effort to avoid converting them into a "GATEKEEPER" and in this video, we share our suggested approach and talk track when speaking to the Executive Assistant in The POWER ZONE!

  • THE EA: YOUR VALUE STATEMENT

    Episode 5

    In this video we provide you with our suggested Value Statement Framework with speaking with an Executive Assistant.

  • When You End Up "Lost In Technology"

    Episode 6

    FREE ACCESS TO THIS ONE!
    This SOAR Live Dial is an example of how contact can be made in the POWER ZONE despite the limitations of an automated telephone system, if you're willing to exhaust every effort before giving up.

  • Isn't The Executive Assistant Just A Gatekeeper?

    Episode 7

    There was an article written in the WSJ titled: The Most Powerful Person in the Office and they were referring to THE EXECUTIVE ASSISTANT and in this SOAR live dial example, you'll understand just why that article title is very fitting.

  • The POWER of The Executive Assistant!

    Episode 8

    Isn't the Executive Assistant just the GATEKEEPER? They can be when you don't know how to speak with them effectively! In this SOAR live dial example, you'll see why we see the EA as an ally and have them in THE POWER ZONE!